Our water conservation goals will be accomplished through reforestation, forest conservation, and water replenishment in our supply chain. Together, we can help shift the industry from harmful negative impacts on the environment to sustainable positive impacts.

The protection of the environment and water resources is considered the most important responsibility of the brand.

Scientists predict that by 2030, the global demand for water will double, putting even more strain on the valuable resource. The amount of freshwater available per person has fallen by a fifth over the past two decades.

This is a serious issue and we are making changes.

The mined diamond industry uses more than 125 gallons of water to mine just 1 carat of diamond. However, MSBLUE uses Moissanite diamonds and lab-grown gemstones, which means our water consumption is close to zero. They’re created in a way that’s more sustainable, more eco-friendly and better in the long-term for the environment. With more fire and brilliance than a diamond, Moissanite is one of the most beautiful gemstones in the world.

We are striving to make positive changes to the jewelry industry by modeling responsible business practices, communicating transparently, and working et hically and sustainably.

MSBLUE is a global expert in Lab-Created, Natural Gemstones, Moissanites and Lab-Grown Diamonds engagement rings and fine jewelry, with a conscience, innovative design and craftsmanship in every phase of production.